WIEDEN & KENNEDY - NIKE, TAKE EVERY ADVANTAGE

2011
Copywriter

Nike Football Netherlands asked us to create an activation for their Facebook page that generate awareness of their four lines of football boots.
We created a game that tests users’ speed, accuracy, control and touch. In the end, the users are ‘pre- scribed’ the best boot for them, and invited to post their score to their wall.

The Kennedys, in collaboration with Dam Armada, made a Facebook game to promote Nike's four new football boots. The results were pretty amazing!